Website Video Production – 5 Top tips
One of my recent projects on my ‘Venture To The Top’ involves a video series which I will sell as an information product. The learning curve for making these videos can often be a little steep, however I was helped by some experience I have had in the TV industry.
Here are some top tips to improve your website Video Production:
1) Aim for 10 takes for each video.
That’s right, aim for 10 takes to get each website video right. Too many people think they have to get it right first time, but here is something for you, professional presenters practice numerous times off air before going in front of the camera, and even then they have many takes to get it right.
So aim for 10 takes, expect the first 2 or 3 to be very rough, so do not think to much and just get them done. Look back at them and improve on one thing for each take.
I do not even wear the right clothes for the first 2 takes, I just ensure my lines and presentation are good enough for take 3 in-front of a real camera.
The Essential WordPress Plugins/Widgets I add to every blog
I recently set up another blog for one of my niche project, and quickly realised it needed to be equipped with some essential plug-ins. This is NOT an ultimate list of plug-ins, it’s a practical list of plug-ins that I actually make use of. I made this list primarily to help myself, so I can go through it and add each plug-in accordingly, but I also hope it will help you:
The Plug-ins
All In one SEO pack
Very simple way to SEO optimise your blog so you do not have to worry about it again.
How I stay focused on one thing at a time
How I say focused on one thing at a time.
One of the big problems that I and many other serial entrepreneurs face is staying focused on one task at that time. It seems as though when working on a project and making good progress suddenly 1 million other ideas sring to mind and they all seem to have massive potential which I shall be working on straight away.
This is a common trait for entrepreneurs, as the very art of being creative means that often we get bored very quickly or that our minds are springing lots of new ideas all the time.
I have however started using a simple system which has helped me to keep focused without having to sacrifice any of the additional ideas that I seem to create. The way I do this is outlined below:
Lessons from a Super Successful Viral Video Campaign – Old Spice commercial
- Old Spice, Viral advertisement
Lessons from a Super Successful Viral Video Campaign – Old Spice commercial
In this article I discuss the development of the now infamous Old Spice commercial and show just why the video became so viral.
Almost everyone has seen the latest Old Spice commercial which has gone mega viral. It stars Isaiah Mustafa a former NFL player who is now often referred to as the ‘Old Spice man’. The ad itself is called ‘The man your man could smell like’ and created by an agency called Weiden + Kennedy.
The advertisment aired in February 2010 and on on July 14th 2010, Isaiah returned in 181 Youtube videos answering questions that the viewers had sent in. This response video marketing netted the company over 6 million views within 48 hours and Isaiah become a household name.
But, did the agency really do anything brilliant or is there some other explanation as to why the advert is so popular?
Here are some key factors to consider:
Challenge Status update – 6 month mark
An update on the status of my 7 figure income within one year challenge.
It is now the six month mark on my project, and yes, like most plans in life, I am way behind schedule. I am however not worried, as this is the stage when the plan is starting to come together.
Lets recap:
Making your first dollar online.
In this article I will prove it is easy to make your first dollar online.
I am often asked how I made my first dollar online. It’s an interesting question but it’s story starts over 12 years ago. I searched through the Internet as a teenager hoping to make my millions. I found an FFA site (these were basically sites where you paid a subscription and received about 200 leads a day in return – these leads came from people who posted their links on the site) and signed up.
Create a business in 7 days challenge – Day 3
Congratulations you are almost halfway through the challenge. But, there is still some way to go so no resting yet.
By now, you should have completed the tasks for both day 1 and day 2 and have a first draft of your e-book completed. Please do not worry if you did not manage to complete the tasks, it is not a race and some people may need more time to complete the same tasks.
As long as you have made an effort you should feel proud of your achievements so far. But for the majority of you you should be ready now to complete the tasks of Day three.
I will be uploading some podcasts related to this article miniseries shortly, but I provide the text version first so you have something to work with.
Your questions answered:
Create a business in 7 days challenge – Day 2
By now you should have already done all the task in day one:
- Chosen your mastery topic for your ebook
- Brainstormed various themes of the book
- Researched to improve your ideas further
If you were an extra good student you already had a go at expanding the third part of yesterdays task.
Remember my three rules for this task:
- You will trust me for 7 days
- You will read my daily tasks on this blog and complete them
- You will work hard to complete each task, no excuses (some of you will have bits of each task done already so naturally your workload is less)
Repeat the following statement to yourself and then proceed onto Day 2 tasks:
Daily Statement to read:
I will by the end of these 7 days have a finished product ready to be sold. It is not hard, it just takes some effort.
Day 2: Tasks
Create a business in 7 days challenge – Day 1
Create a business in 7 days challenge – Day 1
Recap, three rules for this challenge to work:
- You will trust me for 7 days
- You will read my daily tasks on this blog and complete them
- You will work hard to complete each task, no excuses (some of you will have bits of each task done already so naturally your workload is less)
What completing this challenge will achieve:
A business product ready to be sold, with a system in place to sell it.
- A finished product worthy of being sold
- Website to sell it
- Integrated payment and delivery system.
Who this system is not for:
- Anyone who does not already have an idea for an information product (If you have multiple idea’s then that is fine, but if you have completely no idea for a product, you are not ready for this)
- People who make too many excuses and are not prepared to give my method a chance with a measly 7 life changing days.
Ok, so if your reading this far, congratulate yourself on the seven life changing days that are ahead of you.
The rough schedule:
Day 1: Product idea focus and planning
Day 2: Hard core writing
Day 3: Formatting and finalising along with proof reader reactions
Day 4: Sales website setup
Day 5: Sales website setup part 2
Day 6: Payment system integration
Day 7: Testing, tweaking and finishing
I will naturally be adding some mixed tasks but that is a rough guide.
Day 1
Create a new business in 7 days
Creating a business in seven days.
This post idea came after a meeting with a client yesterday afternoon. I will teach you daily, for the next seven days how to develop an electronic educational product (Ebook or Video series) and have it saleable within 7 days.
That’s right – I will teach you to have a finished product, ready to sell within 7 days.